I'm on record as saying that if the Bradley Center took on a "partner" for naming rights purposes, I wouldn't be opposed.
As long as the Bradley Center received top billing, an added source of revenue could help all parties concerned.
All parties that is, except for the family responsible for building the B.C.
I recall the day in 1985 that Jim Fitzgerald said he would have to sell the Bucks.
Without an updated facility (the old arena just couldn't keep up with the times), it appeared that the team would move out of town.
That's when Jane Pettit Bradley (and husband Lloyd Pettit) stepped up.
Their act of charity allowed Herb Kohl to come in and buy the team from Fitz.
The rest is history.
If the family was (and is) opposed to the move-then anybody in a position to nix the sponsorship idea needed to respect their wishes.
That much was a slam dunk.
That's just what happened.
In the end, the Bradley Center should suit all of us, just fine.
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Only1Antoine
Apr 29, 2008 | 12:31 PM |
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